agentic shopping
From SEO to GEO: How to Future-Proof Your Brand for the AI-Driven Web
Discover how to future-proof your brand with a scalable AI strategy. Learn why solid SEO foundations enable Generative Engine Optimisation (GEO), how APIs and the Model Context Protocol prepare you for agentic shopping, and why brands must be discoverable by both humans and AI agents.
September 22, 2025